Multiple Pages from one calendar
Connect every Page you manage. Switch between them in the composer; schedule into one calendar.
Facebook
A Facebook scheduler that doesn't lock you into Meta Suite.
Queue Page posts, photos and Reels. Cross-post to Instagram. Manage multiple Pages from one calendar — no jumping between Business Suite tabs.
Why this matters on Facebook
Numbers worth scheduling around.
63,206Max characters per post
9–11 AMStrongest weekday window
≤ 80 charsBest engagement for short posts
1.91:1Best link-share image ratio
Built for Facebook
Four things our Facebook scheduler does right.
Cross-post to Instagram
Toggle 'also publish to Instagram' on a Page post. The compatible variant (square image, captioned) goes to IG; the full post stays on FB.
Reels and short-form video
Facebook Reels are scheduled like feed posts. We handle Meta's create-container → poll → publish flow including the long-video timeout.
Page roles preserved
We respect your Page role (admin, editor, moderator). If your role doesn't allow publishing, we surface that at connect, not at post time.
Best time to post
When to ship on Facebook.
- Weekdays
- 9–11 AM, 1–3 PM
- Weekends
- 12–2 PM
- Peak day
- Wednesday
- Character limit
- 63,206 characters, but best engagement under 80 characters.
Pair it with these free tools
FAQ
Frequently asked
Can I schedule personal profile posts?
No — Meta's Graph API only allows publishing to Pages, not personal profiles. We surface only Pages at connect.
Can I post to Facebook Groups?
Yes, if the Group admin has approved your Page to publish there. Add the Group connection from Settings → Channels.
Does cross-posting to Instagram preserve everything?
Mostly. The image and caption travel; IG-specific fields (hashtags as first comment, alt text) are added on the IG variant.
Can I schedule Facebook Reels?
Yes. Pick the Reel format in the composer, attach a 9:16 video, and we handle Meta's create-container → poll → publish flow including the 10-minute timeout for longer clips.
How long do Facebook tokens last?
Page access tokens last about 60 days. We refresh them automatically before expiry; you'll get an email if a refresh fails (typically when a Page owner changed).
Will scheduled posts show on my Page differently?
No. Facebook's algorithm treats scheduled and native posts identically. Reach is determined by audience match and engagement.
Other networks